First of all: what are entities? Entities are elements, other than standard text, added to social media messages. These include #hashtags, @names, http://www.web-addresses.com and images. In social media, as much if not more of a message’s meaning and potential for engagement comes from the entities it contains. Why would we spend the time and money to translate our textual content and not give the same care and attention to our entities? With Reach7’s entity management this is now as simple...

The dragon has risen – and it’s left half of its 23kg luggage allowance free… Developments in Chinese tourism and travel across the world, and how to maximise your hospitality or retail business with this game-changing market. The last time I was in Rome, I treated myself to the finest pair of shoes that I’ve ever owned. I bought them on the world-famous Via dei Condotti, in a boutique positively oozing the classical trappings of Italian glamour, style,...